Benefits of a robust assessment methodology 5: helping organisations understand what has gone wrong with a bid

Far too often an organisation can lose a deal even when the bid was good. This is where an effective sales assessment tool comes in: it enables a company to understand whether there is an underlying ‘people problem’ when a bid is unexpectedly lost, or whether there has been a structural or bid mis-match issue. [...]

Benefits of a robust assessment methodology 4: empower sales management

We all know that the best salespeople don’t necessarily make the best managers – they’re two completely different roles. Appropriate assessment allows an organisation – and specifically the CEO or the sales leader – to determine whether their managers actually understand or are capable of performing a genuine sales management role. The role of the [...]

Benefits of a robust sales assessment methodology 3 – Gain a clear understanding of competency strengths and weaknesses

A robust and effective assessment test provides a sales leader with a genuine window into individual team members’ competencies, allowing the manager to understand where any gaps are, specifically related to the role the salesperson is being asked to perform. This obviously benefits the company in that it allows the organisation to focus spending on [...]

Benefits of a robust sales assessment methodology 2 – You hire the right people

With an effective sales assessment tool, a manager can restrict hiring to candidates genuinely suited to a specific role. This enables the sales leader steadily to raise the average quality of the team with each hiring. This, in turn, has a knock-on effect on team morale, as existing members know they are guaranteed to be [...]